The current business marketing campaign is entitled "The Upper Hand" and features Michigan-born actor Jeff Daniels introducing a wide range of success stories about Michigan businesspeople and the industries they represent. The campaign consists of television and print advertisements, radio spots, printed materials and a Web site, www.michiganadvantage.org.
The following PDF files illustrate our two most recent business marketing campaigns:
If you have questions about The Upper Hand campaign please contact us.
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